The multipurpose industrial company’s competitiveness evaluation method for instable environmental conditions

Abstract

The competitiveness evaluation method for industrial companies was created by authors and described in the article. This method allows considering specific features of contemporary economic conditions. There are two main features: Russian economy is under the external pressure, it instable and needs structural changes. The main advantage of the method is following: it can evaluate both the current and the perspective competitiveness of company considering the aim of increasing competitiveness of Russian economy in general. The evaluation of competitiveness includes five main blocks of company’s particular characteristics and accumulates them into several generalizing competitiveness indicators. Such multifactorial model can be successfully used for managing the competitiveness, at the same time the limited number of generalizing indicators makes the final evaluation of competitiveness quite convenient.