Management & Marketing (Nov 2013)
ANALYSIS AND PERSPECTIVES OF PRIVATE POSTAL AND COURIER SERVICES IN ROMANIA DURING 2009-2015
Abstract
Services occupy an important role in a country’s economic development. At present, services sector is under a continuous change and diversification, for this reason theoretical and practical approaches are both difficult and controversial. Services have complex forms of manifestation, being involved in all compartments of economic and social life; have a heterogeneous character (Criveanu, 2009, p.13). The evaluation and measurement of postal services sector through some indicators, such as: the population occupied in this sector and its change in time; internal and international traffic of mail; degree of employees’ burden. The development of postal and courier sector during the period preceding 2009 was influenced by external factors such as the growth of the GDP, the development of niche segments, the ascending trend being a normal consequence of the evolution of the entire national economy. Although the field of postal services has felt the evolution of national economy and the effects of the economic crisis, the strategies adopted by private companies in this sector have demonstrated the necessity of knowing the market, its evolutions and perspectives. The present paper aims at analyzing the evolution of postal and courier services in Romania during 2009-2012, a period marked by the profound economic crisis which affected Romania and the European Union, as well as the perspectives regarding the number of employees in this sector within private companies in Romania during 2013-2015 using statistical methods to forecast the employed population in private companies in this sector.
