STRATEGIC MANAGEMENT OF THE DEVELOPMENT OF ENTERPRISES OF THE FUEL AND ENERGY COMPLEX IN THE ARCTIC REGION OF THE RUSSIAN FEDERATION IN THE CONDITIONS OF INDUSTRY 4.0

Abstract

The article substantiates the need to revise the approach to the strategic management of enterprises in the fuel and energy complex of the Russian Federation, as one of the key sectors of the Russian economy. It is primarily due to the need to improve methods for building a system of strategic management of industrial enterprises in the era of the implementation of the Industry 4.0 concept. The use of traditional methods of managing industrial enterprises, industries, complexes does not allow maintaining, and even more so creating, competitive advantages in the long term. Consequently, the development of a new methodology for building a system of strategic management of industrial enterprises, the application of which would contribute, among other things, to the creation of new competitive challenges. Within the digital economy, modern business development management systems should be built taking into account the possibilities of using information and communication technologies, however, in order for the enterprises of the fuel and energy complex to be fully considered competitive, and their activities are effective only by using information-communicational technologies are not enough. It is necessary to form not a universal system of strategic management of industrial enterprises, but a unique system of strategic management of enterprises of the fuel and energy complex, which would take into account not only the geopolitical factors of doing business, primarily in the regions of the Far North, but also specific industry features. The tool for the development of such a system is the balanced scorecard, which allows you to take into account both financial and non-financial components of enterprise management. The result of the study was the development of a unique balanced scorecard for the management of enterprises of the fuel and energy complex, which is based on taking into account the peculiarities of rational use of natural resources, which is an important aspect of the activities of enterprises of the fuel and energy complex and modern possibilities of using information and communication technologies in the strategic management system.

Keywords

• russian arctic
• strategic management
• digital transformation
• information and communication technologies
• fuel and energy complex
• balanced scorecard
• strategic map
• far north