Cultural Codes as Factors Forming Value Orientations

Abstract

The article focuses on the role of cultural codes in forming value orientations. The cultural code is considered as the “ideal unit”, which attributes symbolic meanings to objects and phenomena, and creates the basis for forming notions about the value of these objects and phenomena to the individual. The cultural codes form the system of subjective coordinates within which the individual's life-activity unfolds.

Keywords

• культурный код
• ценностные ориентации
• символ
• субъективная реальность