Gestão & Produção (Jul 2020)

Small business networks in the field of organic farming: strategies and management tools

  • Jaqueline de Fátima Cardoso,
  • Nelson Casarotto Filho,
  • Christian Marcon

DOI
https://doi.org/10.1590/0104-530x4730-20
Journal volume & issue
Vol. 27, no. 4

Abstract

Read online Read online

Abstract: Business cooperation networks are based on specific parameters: common goal, competitive earnings, interaction among partners and management. Networks of farmers focused on organic production are growing due to the increasing demand. The objective of this research is to propose a framework of organizational strategies and management and governance tools for networks of small businesses operating in the field of organic farming. The methodology adopts a qualitative approach and it is comprised by a conceptual and theoretical review as well as two case studies. The proposed framework shows organizational strategies and management tools- that are crucial for the networks to thrive. Management instruments include, strategic, integration, contractual and decision-making instruments. Global strategies correspond to strategies regarding competitiveness, strategies regarding the product/market and strategies regarding the use of means. The value chain activities comprise the functional strategies. Results revealed significant particularities and common aspects of the organizational strategies and management tools.

Keywords