Marketing Libraries Journal (Sep 2024)

Livestream Your Library: Making Media Literacy Lessons Social

  • Bedenbaugh, Robin,
  • Johnson, Sarah,
  • Whalon, Paris

Journal volume & issue
Vol. 8, no. 1
pp. 176 – 198

Abstract

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The COVID-19 pandemic led a library marketing and communication team to question how they were doing everything. Brainstorming sessions and serendipitous technology discoveries led to a media-literacy focused livestream show produced by the team in concert with library faculty and staff from other departments. The result was two successful seasons of a show that brought scholars into conversation with librarians to demonstrate the ways in which expertise can and does lead to answers to questions, and how finding information is only the start of finding those answers—finding credible sources is critical. The show attempts to provide the tools necessary to make those distinctions.

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