Innovation and Organizational Performance: A study with innovative Brazilian companies

Abstract

The study aimed to analyse the relation between companies considered innovative and their performance. The introduction of novelty or development in a social or productive setting that results in new products, processes or services represents the essence of innovation that besides being one issue of competitive advantage to the organizations and economic increasing in the nations, involves also one way of getting resources and receiving taxes incentive. The sample of the research was constituted by enterprises that received subsidy of Financiadora de Estudos e Projetos (FINEP): Brakem, Natura and Embraer. The research showed quantitative aspects, used published data in management reports and accomplished the analysis of correlation between variables in the process of innovation and results. It was possible in point that there are effects between investment in innovation and the increasing of sales in all enterprises of this study. However, any of them showed correlation between investment in innovation and the evolution of margin balance.

Keywords

• Captation of Resources
• Organizational Performance
• Innovation