Problems and Perspectives in Management (Dec 2019)

Contradictions of Enterprise Europe Network development in Ukraine

  • Alla Stepanova,
  • Oleksandr Bediukh,
  • Iryna Novikova

DOI
https://doi.org/10.21511/ppm.17(4).2019.16
Journal volume & issue
Vol. 17, no. 4
pp. 190 – 202

Abstract

Read online

Innovative development is the priority of the Ukraine’s ecomonic policy. In order to achieve the stated goal, it is necessary to ensure the transfer of innovative technologies to commercial production. The transmission of research and development (R&D) results to potential customers should be achieved through market mechanisms that cannot work effectively without, first of all, market research and contacts with interested counterparties.The study aims to clarify the possibility of using the IT platform of the Enterprise Europe Network (EEN) as a tool for searching and establishing the contacts between domestic and foreign counteragents. The object of research was the EEN’s IT platform and its mechanism for the innovative solutions implementation. The features of the EEN functioning in Ukraine were investigated. Using the EEN`s tools, the marketing research of current trends in the economic sectors development in the context of cooperation processes was conducted. The possible advantages and disadvantages of the technology transfer in the Enterprise Europe Network were analyzed. The strategy for EEN’s implementation in Ukrainian conditions was formulated. The methods of economic (SWOT and force field) analysis, the comparison method, and the economic-statistical method of analysis of actual data were used. The results of study allowed formulating the strategy and the recommendations for EEN’s development in Ukraine.

Keywords