Destination wedding - popularity among young students

Abstract

Purpose. The aim of the study is to get to know young people’s opinion about wedding tourism. Method. The study was conducted using a selection of Second Year Master’s Degree students, studying Physical Education in Wroclaw, Poland, in the field of Tourism and Recreation. The data were obtained by the researcher by means of a diagnostic survey method with the use of a questionnaire to gather research material. 100 respondents were asked to complete the questionnaire which consisted of 19 questions. Findings. 69 people responded and 31 did not respond to the question what the wedding tourism is. Out of 100 respondents, 26 participate in wedding destination in Poland, 93 did not attend any wedding destination abroad. Respondents who preferred wedding destination chose: Italy, Greece, Spain. Honeymoon travel is recognised as an important part as well. A large group of respondents (78%) declared an organization of honeymoon trip. Research and conclusions, limitations. Empirical studies only concern young Polish people and include only wedding tourism. Practical implications. Diagnosing and partly predicting research of the level and nature of participation in wedding destinations make it possible to prepare an offer for young people. Originality. The study of young people concerning wedding destination is conducted well. This phenomenon is increasingly popular, but not scientifically documented. Type of paper. Paper presenting the results of empirical research.

Keywords

• weeding tourism
• destination weeding
• honeymoon