AS POLÍTICAS SOCIAIS NOS PLANOS DE GOVERNO DOS PRESIDENCIÁVEIS 2018 NO BRASIL E A MÍDIA

Abstract

The present research aimed to analyze and understand the place of social policies in the government plans presented by the presidential candidates in the 2018 elections in Brazil and the important role of the media in this interlocution. After the analysis of the government plans, the categories were established. Jair Bolsonaro (PSL), Fernando Haddad (PT) and Ciro Gomes (PDT) plans were categorized with the use of the Software of analysis of qualitative data, "MaxQda". Many of the categories found and systematized are linked to Social Policies i) housing, human rights, gender, labor rights, among others; ii) Health; iii) education and iv) security. The categorization and analysis of the plans evidenced the secondation of Social Policies in one of the plans, which can generate historical social losses. The theoretical contributions such as Faleiros (2006), Secchi (2013) and reports of major media such as BBC News, G1 and Folha de São Paulo online, were also used for our analyzes.

Keywords

• public policies
• elections 2018
• state
• media