Theoretical Aspects of Enterprises’ Competitiveness Evaluation on the Basis of Benchmarking Теоретические аспекты оценивания конкурентоспособности предприятия на основе бенчмаркинга

Abstract

The purpose of thesis is to generalize theoretical and methodical approaches on evaluation of enterprises’ competitiveness on the basis of benchmarking. The article covers the problems of using benchmarking for improvement of enterprises activity, in particular for improvement of competitiveness evaluation process. The author explains the essence of the terms “competitiveness” and “benchmarking”, evolution of benchmarking, its principles and methods, interrelation with another improvement instruments; shows the structure of benchmarking process.

Keywords

• benchmarking
• enterprises’ competitiveness
• enterprises’ competitiveness evaluation methods
• бенчмаркинг
• конкурентоспособность предприятия
• методы оценивания конкурентоспособности