E3S Web of Conferences (Jan 2020)
Research on Image Acquisition Method Model Based on Implicit Association Test
Abstract
In the process of the traditional quantitative method is easily interfered with by subjective and external environment, and cannot reflect the real emotion of users. The implicit measurement method can better reflect the cognitive of users and has good reliability in perceptual evaluation. In this paper, the implicit cognitive processing process in users’ perceptual evaluation of products is quantitatively analyzed. The correlation between product image attribute values and implicit measurement data is obtained. Thus, an image extraction model based on implicit measurement data is obtained. The implicit association test is introduced into the image extraction process, and the relationship between the implicit association test data of users and the data of product image attribute values is analyzed. Taking UAV as the analysis prototype, the image extraction model is obtained. After verification and analysis, the image extraction results are consistent with the image attribute values.