Relationships among Components of Insurance Companies and Services’ Quality

Abstract

Background and Purpose: An increasing number of insurance companies and the intensity of competition in this field require research on customer perceptions of the components of insurance services and insurance company. The objective of this study was to examine the conceptual model and to study the relationships between customer perceptions of the innovation, reputation, adequacy of premium, and adequacy of information about the coverage of insurance services.

Keywords

• Insurance services
• Innovation
• Reputation
• Premium
• Insurance coverage