Indicators of the growing competitiveness of the Georgian production on the European market and anticipated trends

Abstract

The aim of the paper is analyzing the statistic indexes of penetrating the products manufactured in Georgia into European market In the article there were applied the qualitative and quantitative data analysis methods, among them statistic data processing, data grouping and data analysis methods. The scientific purpose of paper is to find ways of penetration in the European market of the Georgian products and to define the expected tendencies in this direction. According to the official statistics the share of exported products from Georgia into European countries is increasing, their commodity structure is enhancing, the indexes of keeping on the sanitary and phyto–sanitary norms are improving, the number of the prophylactic measures having been taken in regard to food safety is growing, but in Georgia the production of healthy products is still problematic. The part of agricultural products is of high–risk. Hence, so far, the part of Georgian products fails to meet the requirements of the market of European Union. Obviously, as a result of forming the deep and comprehensive free trade space between Georgia and European Union the bilateral trade will be more strengthened. And this will provide with the increase of Georgian export. That’s why the special emphasis should be focused on the improvement of the quality of Georgian production, as the food safety is one of the necessary conditions for the protection of the universally acknowledged human rights, health and life and accordingly it means protecting the risks caused by food consumption. That’s why it is necessary to adapt the complex approach to this issue which will comprise all the stages and aspects of production.

Keywords

• food
• safery
• quality
• analysis
• methods