MEASURING COMPETITIVENESS OF ECONOMIC ENTITIES

Abstract

A competitive structure of a national economy is influenced by the competitiveness of each of the actors made the national economy. In other words, to achieve competitive economic structure shall contribute all sectors of the national economy and hence all branches of the national economy, all organizations within each branch. Thus, the productive sectors of the economy contribute by increasing their competitiveness, GDP growth, added value, while other branches making a contribution through activity, increased quality of life (health, culture, social) in training skilled labor (education) to ensure effective functioning of the judiciary, protection of private property and citizen safety, lower crime rate (police), reducing the risk of political instability, increasing social cohesion, social disparities (richness and extreme poverty), and discrimination against women and minority groups. Human resources are probably the most important factor determining the competitiveness of an area. The ability of a country to move up the value chain is closely related to human resource capability. In understanding the competitive evaluation is important to assess not only in terms of education, improvement, skills and work experience, but also in terms of other attributes, more difficult to measure, as entrepreneurial relationships, creativity and risk tolerance. Secondly, we must accept that individual productivity is determined by external factors. Latent potential of the individual can develop when the person moves to another environment that provides better and more opportunities. Currently structural changes to remain competitive obtaining essential parameters of the Romanian economy to cope with competitive pressures of the single European market.

Keywords

• competitiveness
• competitive products
• quality
• adaptability