Akademos: Revista de Ştiinţă, Inovare, Cultură şi Artă (Jan 2015)
FINE ARTS, CULTURAL MEDIATION, AND THE „LITERACY” OF THE ART AUDIENCE: THE RESULTS OF A COLLABORATIVE RESEARCH
Abstract
Along with the paradigm shift in fine arts, which evolves from classic aesthetic concepts towards modern and contemporary views, artwork ceases to be understandable (and affordable) for the audience. This paper examines this problem in the context of Moldova, highlighting some historical and social reasons for the occurring of the cognitive dissonance in relation to today’s art. As a solution for the overcoming of such difficulties in valuing the work of art, the action called art and cultural mediation is expounded; the publication Alphabetical dictionary of Contemporary Art of Moldova (ABeCedar - Cum să înțelegem arta de azi. Editions Peisaj, 2013, Canada, 102 p.) is presented as an example of device created for the mediation of ongoing phenomenon occurring in the Moldavian cultural arts space.
