ALED (Jul 2019)

Discourse and (in) social media: a case of heterogeneity dissimulate

  • Lígia Araujo,
  • Marco Antonio Almeida Ruiz,
  • Roberto Leiser Baronas

DOI
https://doi.org/10.35956/v.19.n1.2019.p.25-39
Journal volume & issue
Vol. 19, no. 1
pp. 25 – 39

Abstract

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ABSTRACT This work aims to investigate, based on French-Brazilian discourse analysis, how the discursive functioning of the derisory political discourse of video-montges of Brazilian political actors occurs on the YouTube. Our analysis material is composed of a few fragments of Pérolas de Lula 3 – O retorno (in Portuguese). Our main conceptual tool is the notion of enunciative heterogeneity of Authier-Revuz (2004). We understand that the notion of constitutive heterogeneity shown and marked, although quite pertinent to account for markedly serious political corpora that circulate in Ligia Boin, Marco Almeida y Roberto Leiser: Discurso e(m) mídia: um caso de...RALED 19(1) | 27KEYWORDS:Heterogeneity, simulacrum, political humor.conventional textual supports, needs a reconfiguration regarding the treatment of politically strik-ing corpora produced at YouTube. We believe that when it comes to a satirical, mocking Other, who is brought to the thread of the discourse of the self, this satirical discourse is always hidden in the traces of interdiscourse. We argue that, in order to think of the politician’s derision in media such as digital, the notion of heterogeneity must be expanded and thought of as concealed heterogeneity (BARONAS, 2005)

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