Discursive classification of comments on Facebook from the political attitude: a review of responses to outsider politicians

Abstract

In this paper we show some results about a review of the citizen response on Facebook to a series of publications, which were made by an outsider political actor in Colombia (Bucaramanga), taking as a reference the political attitude as a theoretical notion in which citizens have ideas about their relationship with institutions and actors in the democratic scenario. From a comparative perspective of three years of review, we have analyzed and classified 544 comments taking into consideration the affection or political disaffection. These texts are a response by an emerging actor who focused in his discourse a rejection to the traditional political actors. This research is inserted in the search of new interpretations in the conformation of the public opinion from a new logic in the social networks.

Keywords

• Outsider político
• Facebook
• actitud política
• comunicación política
• democracia