Jurnal Ilmiah Manajemen dan Bisnis (Dec 2017)

STUDI KOMPARATIF PERUBAHAN PENDAPATAN USAHA WARUNG TRADISIONAL SEBELUM DAN SESUDAH ADANYA WARUNG RETAIL MODERN DI KECAMATAN MEDAN TIMUR

  • Sri Endang Rahayu,
  • Halimun - Rambe

DOI
https://doi.org/10.30596/jimb.v14i2.191
Journal volume & issue
Vol. 14, no. 2

Abstract

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Formulation of the problem in this paper is whether there is a change to thetraditional stalls operating revenues before and after the introduction of modernretail shop. This study aims to determine how changes in traditional stallsoperating revenues before and after the introduction of modern retail shop. Datacollection techniques in this study is a questionnaire (questionnaire), interview(interview). While the data analysis techniques used to interpret the data isobtained, allocate, analyze and organize the interpretation so as to provide a realpicture of the problem at hand. Results of this study was a decrease in revenues oftraditional stalls in view of the profit and sales turnover

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