BEHAVIOR OF WOMEN FARMERS' GROUP MEMBERS (KWT) IN AGRICULTURAL EXTENSION ACTIVITIES DURING THE ERA OF DIGITALIZATION IN THE CONDITIONS OF BANJARBARU CITY

Abstract

This research aims to analyze the behavior of members of the Women's Farmers Group (KWT) in agricultural extension activities in the era of digitalization in Banjarabru City. The research was carried out in Banjarbaru City with a total of 60 respondents, members of the Women's Farmers Group (KWT). The results obtained from this research show (1) the intensity of internet usage behavior by members of women farmer groups (KWT) in participating in agricultural extension activities during the planting season (business period) is around 4-5 times (54%), 2-3 times (42 %), less than 1 time (4%) and more than 6 times (29%). (2), behavioral intensity of use of special agricultural extension applications for Planting Calendar (KATAM) (100%), Cyber Extension (47%), i-Tani (22%) and MyAgry (11%).

Keywords

• behavior
• digitalization
• internet
• counseling