National Model of Russian Proto-Glamour Magazine Periodicals of the XVIII–XIX Centuries

Abstract

The article is devoted to the study of the ways of formation and evolution of the Russian protoglossy magazine periodicals of the XVIII–XIX centuries, the Analysis of the aspect features of the journals Zritel sveta, Modnoye ezhemesyachnoye izdaniye, “Gorodskaya i derevenskaya biblioteca, Lekarstvo ot skuki i zabot, Chteniye dlya vkusa, razuma I chuvstvovaniy, Sankt-Peterburgskiy Mercuriy”, Chto-nibud ot bezdelya na dosuge, Zhurnal priyatnogo, lubopytnogo I zabaavnogo chteniya, publications of the books of P. I. Shalikov etc. made it possible to ascertain the following: 1) All magazines of the named direction had the purpose not so much to present features of secular life of Europe of the second half of XVIII century and to fix some fashionable tendencies, as to enlighten the Russian readers, to investigate the principles of formation of such way of life which allows at constant moral improvement to find rest in “pleasure of heart and breaking of boring thoughts with excellent, amusing, ridiculous and intricate legends”; 2) Subject area of publications under review was located in accordance with the interests of the Russian young nobility, which served out, but had enough time and interest to get acquainted with “fun and pleasure” seeking “the cure for boredom and worries”; 3) According to the method of mapping the world and human Russian proto-journal periodicals focused on information and artistic- documentary type of submission materials, although the methods of studying reality often chose non-communicative techniques; 4) Journalistic texts from the point of view of their literary and generic properties (strict documentary, actuality, the construction of the plot according to the logic of thought of the narrator, an inclusive composition) and architectonics were represented by notes, information correspondence, articles, essays-biographies.

Keywords

• history
• magazine
• typology
• glamour
• format or genre