How Natural Resources, Consumer Perceptions, and Labor Are Transforming the US Nursery Industry

Abstract

The nursery industry produces and sells plants for landscape and environmental purposes and represents a major sector within the US agricultural industry. In recent years, the nursery industry has undergone rapid growth as a result of various factors, including increased demand from housing development and pandemic-fueled interest in home horticulture. As with any industry, the nursery industry must adapt to changes in societal trends to sustain growth. In the wake of unprecedented societal and supply chain issues stemming from the global coronavirus disease 2019 pandemic, the American Society for Horticultural Science Nursery Crops Professional Interest Group gathered experts in various disciplines to provide their opinions and insights into the future of the nursery industry, focusing specifically on the changes and challenges the nursery industry will face in the coming decade. Nursery crop specialists spanning the United States identified three primary areas that will steer the future momentum of the nursery industry: consumer trends, natural resources, and labor. Six experts were selected to represent these areas in a workshop held Jul 2022 at the American Society for Horticultural Science Annual Conference in Chicago, IL, USA. This article was developed to disseminate to the greater scientific community the discussions held and insight shared during that workshop.

Keywords

• economic
• floriculture
• forecasting
• greenhouse
• ornamental horticulture