Вісник Київського національного університету культури і мистецтв. Серія: Аудіовізуальне мистецтво і виробництво (Apr 2024)

Director in Modern Content: From Idea to Implementation

  • Ліа Сванідзе,
  • Олег Верченко

DOI
https://doi.org/10.31866/2617-2674.7.1.2024.302766
Journal volume & issue
Vol. 7, no. 1

Abstract

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The purpose of the article is to analyse the processes of creating contemporary film products, to determine the role of the director in creating a media product for modern consumers, to prove the importance of the director’s ability to navigate different types of content, to have the necessary skills, knowledge and understanding of the intricacies of the profession, and to find the right solutions for creating film and television products. Research methodology. The research methodology is based on the following methods: theoretical – for analysing film and television content, researching information sources and reports by directors of the past and present, determining the interdependence of director’s skills and structural components that form film and television products; comparative – for studying examples of successful films by famous directors as examples of a quality media product; scientific – for processing technical and scientific material related to the directing profession. Scientific novelty. For the first time, the components of modern films and television programmes are analysed, and a detailed analysis of the structural components that form a media product is carried out. In particular, special attention is paid to the director’s work at all stages of content creation. The key factors that influence the quality of media production are identified through theoretical analysis of films, TV shows and directors’ biographies. Conclusions. The article analyses the processes of creating contemporary film products. The role of the director in creating a media product for the modern consumer is revealed. The importance of the director’s ability to navigate different types of content, to have the necessary skills, knowledge and creative imagination, to find the right solutions for creating film and television products is proved.

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