Digital Geography and Society (Jun 2024)
Discrimination in the time of digital real estate: Illustrating a rental schema in the Australian setting
Abstract
Digital real estate technologies (Proptech) have rapidly become ubiquitous in many nations—including Australia—their presence reshaping how tenants, landlords and agents navigate private renting. How Proptech are mediated by regulatory settings and responses shapes their presence, impacting on their potential for both subtle and overt forms of discrimination. In this paper we draw on our Australian-based research to illustrate the utility of a rental schema to develop understandings of digital reconfigurations and their discrimination effects in the private rental sector. Our research sought to identify and examine discrimination against renters across the entire experience of renting—particularly in relation to new and emerging forms of discrimination arising from, or exacerbated by, digital technologies. By focusing on the experiences of renters, the schema that we employed inverts Proptech approaches that create and target new assets for financial extraction through the rental sector, instead recognising the discriminatory potential of such approaches. We signal the utility of this renter-experience-centred approach to examine the rental sector through a discrimination lens, and the real and potential role for regulation including, but not limited to, a focus on digital technologies. Incorporating research, alliance-building and advocacy into our schema bolsters its renter-centredness and reiterates the necessity of these efforts at housing justice for urgent regulatory reform. We point to our own nascent efforts in collaboration with Australian tenant advocacy groups—inspired by others—to use digital technologies to subvert embedded power imbalances that drive discrimination in Australia's private rental sector.
