Veil or Evil? Spotlighting Women Portrayal through Semiotics Analysis

Register Journal. 2018;11(1):19-36 DOI 10.18326/rgt.v11i1.19-36

 

Journal Homepage

Journal Title: Register Journal

ISSN: 1979-8903 (Print); 2503-040X (Online)

Publisher: IAIN Salatiga

LCC Subject Category: Language and Literature: Philology. Linguistics: Language. Linguistic theory. Comparative grammar

Country of publisher: Indonesia

Language of fulltext: English

Full-text formats available: PDF

 

AUTHORS

Ika Apriani Fata (SCOPUS ID: 57201431304, Sinta Author ID: 58905, Syiah Kuala University, Aceh)

EDITORIAL INFORMATION

Peer review

Editorial Board

Instructions for authors

Time From Submission to Publication: 28 weeks

 

Abstract | Full Text

The phenomenon of woman and man portrayal have been merely discussed world wide. Many viewpoints such as: media, politics, health, cultural studies, gender concerned on this topic. However, only a few of them was trying to seek out the language features attributed for women representation. Accordingly, to fill in this gap, this research aims at describing semiotical sign analysis of woman portrayal in media. A number of four corpus of Serambi Indonesia were analyzed based on two signification semiotics interpretations by Barthes (1967). The result eventually revealed that the language features attributed for women in the newspaper are woman as animal, as properties, as trigger of sins, as peaceful guard,  those are considered as terms of denotative signification meaning. Meanwhile, the connotative meaning divided into two understandings; veil and evil, introducing positive and negative representation towards women. Finally it is expected that for further studies involve systemic functional linguistics or corpus linguistics towards other discourses as media to further develop the conclusions drawn from this present study. Keywords: Woman, Aceh, semiotics, portrayal, signification.