VIDEO INFOGRAPHICS FOR SUSTAINABLE DEVELOPMENT (ON THE EXAMPLE OF THE VGTRK PROJECT «RUSSIA IN FIGURES»)

Abstract

The dissemination and popularization of knowledge about the country and the world are important tasks of modern society. Without their systematic solution the movement towards sustainable development is impossible. Government’s educational activities for population of the country, is carried out mainly through the mass media – primarily via television, which, according to the poll, is the main source of information and knowledge for 88% of Russians. In order to form an objective public perceptions about the country and the world, on the state TV channel «Russia 24" created project «Russia in figures» («World in figures»). This project exists since 2009. It is a broadcast of short informational videos with a duration of 60 seconds between news reports, revealing the relevant statistical information on various topics: the population of Russia and the world, economy, employment, natural resources, transport, tourism, etc. The objectives of this research are analysis of video infographics (animated information graphics) for the project «Russia in figures» («World in figures») from the standpoint of sustainable development, as well as identifying features of perception and visualization of geographical data in animated infographic by the example of this project.

Keywords

• infographics
• animation
• visualization
• sustainable development