Інтегровані комунікації (Dec 2016)
Methods of Teaching Vocational Subjects in English at the Institute of Journalism of Borys Grinchenko Kyiv University
Abstract
Methods of teaching vocational subjects in English at the Institute of Journalism of Borys Grinchenko Kyiv University are presented in the research. Methods of realization of such a practice are shown through the example of disciplines of specialty “Advertising and public relations”, in particular “Advertising copywriting”, “PR copywriting”, “Public service announcement”, “Theory of mass information”, “Communication strategies”.
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