How Black Teen Girls Navigate Social Media to Form Romantic Relationships

Abstract

The purpose of this study was to explore the use of social media within the context of heterosexual Black teen girls’ romantic partner selection processes. To better understand Black teen girls’ experiences, five focus groups ( N = 27; aged 14–18 years) were conducted over Zoom. An inductive thematic analysis revealed four major themes: (1) the use of different platforms to gather different types of information, (2) the rules of social media scouting, (3) detecting partner qualities through social media, and (4) exploring Black teen girls’ experience with social media and dating. Participants in our study primarily used Instagram to understand a potential partner’s true self, while Twitter was used to assess a potential partner’s political leanings. Our participants shared numerous “rules” related to the partner-scouting process. Black teen girls in our study explained that photos index a potential partner’s style and hygiene, while memes were used to gauge sense of humor compatibility. More specific to Black teen girls, across all focus groups, participants shared their experiences of racism and bias, such as being associated with Black stereotypes, cultural invalidation, and being accused of “acting White.” Although teen girls of various racial and ethnic groups may use social media to vet romantic partners, findings reveal that Black teen girls navigate social media in a unique way, including being highly attuned to signs of bias. Our findings suggest that in the first few months of COVID-19 social distancing had little impact on our participant’s practice of using social media to vet potential romantic partners.