Complexity (Jan 2020)

Opinion Dynamics with Bayesian Learning

  • Aili Fang,
  • Kehua Yuan,
  • Jinhua Geng,
  • Xinjiang Wei

DOI
https://doi.org/10.1155/2020/8261392
Journal volume & issue
Vol. 2020

Abstract

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Bayesian learning is a rational and effective strategy in the opinion dynamic process. In this paper, we theoretically prove that individual Bayesian learning can realize asymptotic learning and we test it by simulations on the Zachary network. Then, we propose a Bayesian social learning model with signal update strategy and apply the model on the Zachary network to observe opinion dynamics. Finally, we contrast the two learning strategies and find that Bayesian social learning can lead to asymptotic learning more faster than individual Bayesian learning.