Bìznes Inform (Aug 2018)
The Diagnostics of External Environment Factors Influencing the Development of Export-Import Activity of Enterprises
Abstract
The article presents an analysis of the external environment factors influencing the development of export-import activity in current conditions; their varieties for the conditions of activity of domestic industrial enterprises are defined. The tendencies of changes of values of macroeconomic indicators are analyzed. The logic of stages of carrying out diagnostics of the external environment factors influencing development of the export-import activity of enterprise is recommended as follows: 1) theoretic-logical analysis of tendencies of development of the export-import activity of the country; 2) analysis of the existing approaches to systematization of the factors of external environment influencing this activity; 3) determination of the cause-and-effect mechanisms in the system of macroeconomic factors and corresponding indicators; 4) determination of influence of factor attributes of development of export-import activity of domestic industrial enterprises on their effective attributes; 5) determination of influence of factors of external environment on the efficiency of export-import activity of the concrete enterprise; 6) identification of the most influencing factors of the external environment on development of export-import activity of the enterprise and compiling of their rating; 7) development of managerial measures as to development of export-import activity of the given enterprise.
