Identifikasi Critical Success Factor di Sekolah XYZ Perspektif Balanced Scorecard dengan Pembobotan Analytic Hierarchy Process

Abstract

This research aims to analyze school critical success factors that influence the provision of educational services to win the competition in admitting new students. This type of research is qualitative with a descriptive approach. The sampling technique uses nonprobability sampling with a purposive sampling category using a judgment sampling approach. The data used is qualitative in the form of primary and secondary data. This research integrates two analytical methods, namely Porter's five forces, used to analyze the formal education industry, and the AHP paired comparison model method to determine CSF priority weights. The formal education industry analysis results obtained 16 school critical success factors, which were then grouped into four balanced scorecard perspectives and weighted using the AHP paired comparison model to obtain priority CSFs. The analysis results conclude that smooth cash flow, school security, comfort, quality of learning services, and quality of teachers are critical factors that schools must pay attention to in winning competition in the formal education industry. Meanwhile, from the BSC perspective, customers are the school's priority. Future research needs to discuss the significant correlation between CSF determination and the BSC perspective in the successful implementation of competitive strategies, retesting the CSF paired comparison using the expert choice application.

Keywords

• balanced scorecard
• critical succes factor
• education
• paired comparison
• school