Predicates of oral and written texts as argumentation means in the aspect of neuro-linguistic programming

Abstract

The article characterizes predicates of oral and written texts as argumentation means in the aspect of neuro-linguistic programming. The text sign is a cultural mark. The predicativity of a cultural text is relative.

Keywords

• предикат
• аргументация
• НЛП
• коммуникант
• коммуникативный акт
• культурный контекст