Marketing i Menedžment Innovacij (Dec 2014)
Sustainable energy management in a “green” economy – the case of Ukraine
Abstract
The aim of the article. The article deals with the economic foundations of sustainable energy management in a green economy which takes into account the main provisions of ISO 14001. The negative disadvantages of a “green” economy mechanism formation in Ukraine have been outlined. The principal fundamentals and stages of the sustainable energy management in a green economy implementation have been considered. The results of the analysis. A list of the proposed action (for short and long terms) should be changed depending on time and economic conditions. It should be noted that this list can be developed individually for each energy enterprise and be reflected on specifics of its activities. The implementation of sustainable energy management in a green economy requires motivational factors that will encourage the principles of a green economy and should provide constant improvement of FEC’s enterprises and it is necessary to take into account the following fundamentals for fuel and energy development: - develop of a predictive model of technical equipment operation for the FEC’s enterprises, which increase the level of innovative system; - ensure adaptation of environmental and economic performance indicators in FEC (energy saving indicators, energy intensity, etc.) to the terms of ecologically sustainable development, through the functions of monitoring and reviewing; - predict changes in production, consumption and supplying the fuel and energy resources, predict related cost and damages from the activities of FEC’s enterprises; - implement of a number of stimulus measures in the sphere of activation investment process (for example, creation of the state environmental fund for the FEC’s development, attracting effective schemes of financing, etc.); - ecological responsibility and introduction of penalties for environmental violations. For example, in some countries such as the UK, Sweden, Spain, Denmark, there is a system in which the state requires proof of financial ability to cover possible damage to the environment; - application of saving resource and of wasteless technologies; - ensure of a stable price setting for energy resources; - decrease in high level of energy consumption through their rational use and energy efficiency improvements of the economy; - improve environmental standards, regulations, norms, for influence on economic interests and behavior of economic entities; - create a single environmental fund, on which environmental payments will be delivered (the use of such money is only possible for environmental purposes with obligatory reflection in the enterprise reporting). National government must focus on sustainable energy management, including renewables with supporting of all actions toward it. They can provide native renewable energy consumption, improve energy efficiency, they can also provide a technical, regulatory, investments support of energy projects or demonstrations, so it reduces environmental risk in future. All SEMS strategies can be used to predict adequate motivation of achievement an effective environmental and economic performance. Conclusions and directions of further researches. The process of sustainable energy management in a green economy implementation must take into account specific characteristics and principles of the energy enterprises activity by combination environment and economic technologies of management. In our opinion, implantation of the principles of a green economy has to be accompanied by revision of each and all current national target programs, branch and regional strategies. System of energy management should be aimed at ecologization FEC through measures for improving of the whole structure of energy enterprise management. Ukraine's legislation requires changes, eliminating the problematic aspects of FEC’s function and further improvements. Providing of a sustainable energy management in a green economy in the fuel and energy complex today is an important issue to ensure environmental safety and preconditions for the transition to a sustainable development of society.
