BBR: Brazilian Business Review (Jan 2015)

An Analysis of the Perception and Use of Ecodesign Practices by Companies

  • Mauro Maia Laruccia,
  • Mamerto Granja Garcia

Journal volume & issue
Vol. 12, no. 3
pp. 1 – 15

Abstract

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This article investigates aspects related to the adoption of ecodesign practices by companies. It is descriptive in nature, based on a quantitative survey. We considered 10 indicators of ecological design principles and ecodesign practices, obtained from a review of the relevant literature, and administered a questionnaire to 340 respondents on the set of indicators investigated. We conclude that in addition to meeting legal requirements, the adoption of ecodesign practices benefits the environment and society as a whole. It also enhances firms’ social image by publicizing their concern for environmental preservation and reduces the use of materials and consumption of energy.

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