AESTHETIC EXISTENCE AS THE BASIS OF MODERN CULTURE OF EMOTIONS

Abstract

Purpose. The aim of the study is to determine the features of the historical genesis of aesthetic forms of interaction between individuals in the conditions of modern culture, providing significant characteristics of human existence, implemented in interactive and communicative modes of his emotionally colored interaction with the world. Methodology. The methods of textual and content analysis of the material of the primary sources of classical and modern authors, as well as the analysis of some components of the aesthetic matrix of modern culture in terms of parameters that are essential for achieving the stated goal are used. The author turns to the socio-philosophical and sociopsychological analysis of the emotionalization of modern culture. The article uses historical-philosophical and philosophical-anthropological methods for an analytical description of the process of compensatory aestheticization. Results. In this article, based on the analysis of program works of the founder of existential philosophy S. Kierkegaard, the subsequent entry into the space of modern communication culture was carried out in order to conduct a further comparative study of Kierkegaard’s main ideas, and their modern embodiment in the form of emotional existence of a communicative-collective nature. Particular attention is paid in this regard to the meaningful development of the ideas of the Danish thinker by the existentialist philosophers of the last century M. Heidegger and J. Habermas, as well as the most influential researchers in the philosophy of modern sociocultural genesis B. Huebner, J. Ransier. In conclusion, a number of the most significant changes in modern communication culture, inspired by the turn of the interest of a person and society in the emotional side of their own being, are examined, and their specific phenomenology is considered in relation to the reasons that caused these changes. The author enters into a discussion with A. Reckwitz about the society of singularities, putting forward the concept of a society of collective, stereotyped experience. Practical implications. The results of the study can be applied in the field of cultural studies, philosophy of culture, psychology.

Keywords

• existence
• emotions
• theory of communicative interactionism
• tendencies of compensating aestheticism
• depersonalization of individual emotions