Вестник университета (May 2022)

The sequence and directions of doing business in the market

  • O. A. Zemlyanskiy

DOI
https://doi.org/10.26425/1816-4277-2022-3-108-115
Journal volume & issue
Vol. 0, no. 3
pp. 108 – 115

Abstract

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Entrepreneurial activity, its types and methods of action in the markets are very diverse. Markets also have great differences, features or specifics, therefore, a comparative analysis of the feasibility of entering or presence in them requires not only the calculation of economic indicators, but also the development of a single sequence and lines of business for any market, type and scale of business, allowing an analysis of the possibility of effective conducting different types of business, occupying desired positions in the market, compare these business opportunities in different markets. A sequence of interrelated actions and directions of entrepreneurial activity in the market, their structure and description, which are common for any type of business, are proposed, which allow analyzing the state, functioning and possibility of developing any type of business in any market, determining the feasibility of entering the market or being present on it.

Keywords