This article deals with the normalized Wright function and its geometric properties. In particular, we find sufficiency criteria for close-to-convexity with respect to starlike function ς1−ς2. We also find conditions such that the normalized Wright function is starlike. The convexity along the imaginary axis and starlikeness of a certain order is also a part of our discussion. Moreover, we study the bounded turning of the partial sums and prestarlikeness of this function. We use positivity techniques to obtain these results.
