Pedagogìka, Psihologìâ ta Mediko-bìologìčnì Problemi Fìzičnogo Vihovannâ ì Sportu (Jun 2012)
A subject оf the informative society: "body image", sport and "challenges" of corporality
Abstract
The article is devoted to transformations of corporality in the informative society, specificity of modelling of the "body image" as a subject of performating practices. It is established that "design" of a body is integrant of contemporary masscultural and sporting discours of "spectacular society". However the informative society destroys a bodiness in virtual realities, in feministic movements, in ecologcal crisis. So recognition of corporality as the integrant of humanity is important cultural factor of civilized development. It is marked that problem of corporalness determines becoming of man of culture in general and advancement of physical education in particular. It is marked that in discours of mass culture, various types of show and sport a body adapts to the special functions and aesthetically beautiful queries of audience of hi-tech society.
