Empowering Women Entrepreneurs in Emerging Economies: a Conceptual Model

Abstract

Cyberfeminism is a woman-centered perspective that advocates women’s use of new information and communications technologies for empowerment. This paper explores the role of information technologies, in particular the role of social media, in empowering women entrepreneurship in emerging economies via increased social capital and improved self-efficacy. A conceptual model is offered and propositions are explicated.

Keywords

• women entrepreneurs
• social media
• empowerment
• social capital
• self-efficacy