Cross-Cultural Management Journal (Dec 2015)
THE HEROIC CULT IN RADIO SHOWS IN ROMANIA
Abstract
A people’s cultural and historical past, represented as community’s destiny, is memorized and sent down, from one generation to the next, through the many channels of popular orality: legends, ballads, popular poetry and also through those chanels more specific to modern times, such as patriotic songs, cultivated poetry, fiction (especially historical novels), history, histories, films, etc. Through their educational purpose, but also through their emotional/affective packaging, all these do manage the collective past and determine the manner in which the historical time is perceived in a patromonial and affective fashion, as national past. The present study wishes to analyze the manner in which Romanian radio stations covered the events organized on the Heroes’ Day in 2014, to identify the themes of the radio coverage and to assess whether the current radio shows are able to ensure a memory link or connection between generations.
