Discussed is a novel self-biased hexaferrite gelling system based on a nontoxic and water-soluble copolymer of isobutylene and maleic anhydride. This copolymer simultaneously acts as a dispersant and gelling agent, and recently received much attention from the ceramics community. Herein its effects on the rheological conditions throughout magnetic-field pressing, and consequently, orientation, density and magnetic properties of textured hexaferrites were investigated. Ka-band FMR linewidths were measured, and the crystalline anisotropy and porosity induced linewidth broadening were estimated according to Schlömann’s theory. The copolymer allowed to reduce the friction between micron-sized magnetic particulates, resulting in higher density and degree of crystalline orientation, and lower FMR linewidth.