Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie (Dec 2023)

DIGITALIZATION OF BUSINESS IN ROMANIA - OPPORTUNITY AND PRIORITY

  • RĂBONȚU CECILIA IRINA,
  • BABUCEA ANA-GABRIELA,
  • BĂLĂCESCU ANIELA,
  • CHIRTOC IRINA,
  • PANDURU DORIAN ANDREI,
  • SIRBU OCTAVIAN

Journal volume & issue
Vol. I, no. 6
pp. 159 – 171

Abstract

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The business digitization is a priority process these days both at the enterprise level and at the economic level. This digitization action is both an opportunity and a priority and must be completed quickly by businesses that want a quick efficiency of their activity but also a better positioning on the market in which they exist. At the same time, all the organizations that come into contact with the companies must in their turn be able to respond through their actions to a digitalized economic environment. This paper is the object of study of a project financed by "Constantin Brancusi" University of Targu Jiu and aims to present some aspects related to the concept of digitization, the ways and opportunities of financing, the current state of digitization of the business environment in Romania and perspectives of digitization.

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