Frontiers in Communication (Sep 2021)
Psychometric Analysis and Coupling of Emotions Between State Bulletins and Twitter in India During COVID-19 Infodemic
Abstract
COVID-19 infodemic has been spreading faster than the pandemic itself. The misinformation riding upon the infodemic wave poses a major threat to people’s health and governance systems. Managing this infodemic not only requires mitigating misinformation but also an early understanding of underlying psychological patterns. In this study, we present a novel epidemic response management strategy. We analyze the psychometric impact and coupling of COVID-19 infodemic with official COVID-19 bulletins at the national and state level in India. We looked at them from the psycholinguistic lens of emotions and quantified the extent and coupling between them. We modified Empath, a deep skipgram-based lexicon builder, for effective capture of health-related emotions. Using this, we analyzed the lead-lag relationships between the time-evolution of these emotions in social media and official bulletins using Granger’s causality. It showed that state bulletins led the social media for some emotions such as Medical Emergency. In contrast, social media led the government bulletins for some topics such as hygiene, government, fun, and leisure. Further insights potentially relevant for policymakers and communicators engaged in mitigating misinformation are also discussed. We also introduce CoronaIndiaDataset, the first social-media-based Indian COVID-19 dataset at the national and state levels with over 5.6 million national and 2.6 million state-level tweets for the first wave of COVID-19 in India and 1.2 million national tweets for the second wave of COVID-19 in India.
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