Tourism management in the strategical regional planning contest. A study of Latin-American cases

Abstract

This paper discusses the thesis that the most successful regional companies in tourism must articulate public, private and non-governmental organizations (ONG). The articulation of these elements must fulfill in the same level of m anagem en t the goals of the different areas of knowledge. In that sense, the interdisciplinary objectives can be researched, executed, controlled and evaluated efficiently in the Strategic Planning for regional tourism (PE). The methodological tool selected was the case study, and the three cases of Strategic Planning were analyzed: Costa Rica, Mexico and Brazil. The final results examined how the initiative and objectives of a PE belonging to the field of tourism were articulated and their involvement with the regional sustainable development (DS). desertification in the Brazilian Northeast

Keywords

• Regional management
• strategic planning
• tourism