TRUST, ICT AND SUPPLY CHAIN COLLABORATION: THE MODERATING ROLE

Abstract

This study aims to analyze the effect of trust and ICT (information and communication technology) on supply chain collaboration with commitment as a moderating variable in the SMEs Screen Printing Yogyakarta City. The variables used in this study are trust, information and communication technology (ICT), commitment, and supply chain collaboration. The data used in this study are primary data. The data collection method used was a questionnaire. Hypothesis testing uses a sample of 48 SMEs in Yogyakarta City. The sampling technique used in this study is incidental sampling and data analysis techniques used is multiple regression analysis and moderated regression analysis. The results of this study indicate that trust has a positive effect on supply chain collaboration, ICT has a positive effect on supply chain collaboration, and commitment is able to strengthen the influence of trust on supply chain collaboration.

Keywords

• supply chain collaboration
• trust
• ict
• commitment
• screen printing smes