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Frontiers in Public Health
(Jul 2021)
Moving Beyond Simple Risk Prediction: Segmenting Patient Populations Using Consumer Data
Mandana Rezaeiahari
Affiliations
Mandana Rezaeiahari
DOI
https://doi.org/10.3389/fpubh.2021.716754
Journal volume & issue
Vol. 9
Abstract
Read online
No abstracts available.
Keywords
consumer marketing
patient segmentation
population health
social determinants of health
risk stratification
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