Twitter Sentiment Analysis of the Low-Cost Airline Services After COVID-19 Outbreak: The Case of AirAsia

Saad Nor Hasliza Md; San Chin Wei; Yaacob Zulnaidi

doi:10.2478/bsrj-2023-0009

Business Systems Research (Dec 2023)

Twitter Sentiment Analysis of the Low-Cost Airline Services After COVID-19 Outbreak: The Case of AirAsia

Saad Nor Hasliza Md,
San Chin Wei,
Yaacob Zulnaidi

Affiliations

Saad Nor Hasliza Md: 1School of Management, Universiti Sains Malaysia, Penang, Malaysia
San Chin Wei: 1School of Management, Universiti Sains Malaysia, Penang, Malaysia
Yaacob Zulnaidi: 2School of Distance Education, Universiti Sains Malaysia, Penang, Malaysia

DOI: https://doi.org/10.2478/bsrj-2023-0009
Journal volume & issue: Vol. 14, no. 2
pp. 1 – 23

Abstract

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Public opinion about experience and expectation on services that appear on Twitter platforms provides valuable insights into satisfaction and experience.

Published in Business Systems Research

ISSN: 1847-9375 (Online)
Publisher: Sciendo
Country of publisher: Poland
LCC subjects: Social Sciences: Commerce: Business
Website: https://sciendo.com/journal/BSRJ

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