Managerial adaptability and business strategic change in age of COVID-19

Abstract

Purpose – The purpose of this paper is to investigate the consequential impact of COVID-19 on mental health organizations. Via the context organizational development (OD) action research of an organizational case analysis, this paper offers recommendations to mental health organizations on an approach to help recover from the financial losses caused by COVID-19 restrictions and to also help ensure that mental health specialists are provided with sufficient support so they may continue to provide meaningful service to clients in need of therapeutic care and assistance. Design/methodology/approach – The approach is an action research case study that uses an OD framework and a content analysis of the current literature. Findings – The real-world case study uses an action research OD intervention to provide tools and recommendations that other similar organizations might be able to use to respond to COVID-19. The findings implicate practices and approaches that organizations can use to adapt to business and marketplace disruption of COVID-19. Originality/value – COVID-19 is an emerging issue, as a result any research and development in this area is of significant value to researchers and professionals.

Keywords

• Business sustainability
• Strategic change
• Health management
• COVID-19
• Health administration
• Management adaptability