SYNERGISTIC EFFECTS MANAGEMENT AS THE BASIC DRIVER OF ENTERPRISE DEVELOPMENT UNDER CURRENT CONDITIONS

Abstract

Some ways to improve the efficiency of the enterprise management system are considered. The solution to this problem from the perspective of the synergistic approach, will allow increasing the utilization of the industrial enterprises’ potential, accelerating their economic development rate, and ensuring their product competitiveness. The aim of the article is to study the synergistic effects of the enterprise. The causes of positive and negative synergistic effects are considered. A generalized model of various in-plant synergistic effects formation is presented. The significance of the external and internal environmental impact on the synergies formation is shown. Types of synergetic effects reliant on the sources and their areas of origin are described. Knowledge of the cause-and-effect relations forming one or another type of the synergistic effect allows elaborating an effective strategy for the enterprise development.

Keywords

• synergistic effect
• asynergy
• nonlinearity
• enterprise management.