Монголоведение (Dec 2018)
‘Dorbet, Torghut, Khoshut, andBaldyrPizzas’: Ethnic Entrepreneurship of Contemporary Kalmykia in the Context of Traditional Ethnic Priorities
Abstract
The article discusses the development of ethnic trends in Kalmykia’s entrepreneurial public catering system. It suggests that the current demand for ethnic elements is determined by the topical issues of national revival, tourism development, and competitive activities in general. The factors actually lead to certain borrowings from national cuisines of related peoples and somewhat mythologization of ethnic culture aimed to satisfy wants of the consumer through attempts to delineate links between subethnic peculiarities — including economic and cultural ones — and products inherent to the modem globalized food culture. Such modernization manifests itself in the idea to attach new meanings that could thus create new ‘memorable functions of the dish’.
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